I Rebranded Cap'n Crunch to be Healthy

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Published 2021-04-01
Redesigning the Packaging Design for Cap'n Crunch Cereal!

My Assets are from Adobe Stock ► First Month FREE: bit.ly/AdobeStockTrial

Tools Used ► Adobe CC : bit.ly/AdobeCCLink

The Process
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We start by taking a brief look at the history of Cap'n Crunch. Now that we understand our brand, we begin with the logo design. We'll create some custom typography and illustration for the logo. Then we layout our content on our packaging mock-up, and add some digital elements to spruce things up to get a final product!

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Twitter: @bransshep

Work Request
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Critique Request
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[email protected]

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All Comments (21)
  • @BrandonShep
    Subscribe for more design adventures! New episodes will now be coming every 2 weeks 😄 I'll also be posting Design Tips & Tricks on my Instagram: @thebrandonshepherd
  • @dreamnants
    I didn't think I'd learn about Captain Crunch in a redesign video because I never knew he had any background lore. This redesign looks amazing! I think making the cereal not in a bowl actually also helped because it makes it look like a pile of coins or loot and keeps the cereal tied in to the design!
  • @BharathRaj
    This video is so high effort, it's insane!
  • @Ahmet18657
    I’m a designer for 21 years and you are the only one YouTube channel which l have turned on notification for. Keep shining bro, greetings from lstanbul
  • @CommyJeff
    no word could describe the quality of this video over its counterparts you're simply amazing!!!
  • @savajrutvik1612
    I don't know why this man still not having extra views 🙄 because his efforts are speechless and effective to us !!! But don't worry buddy you'll have one day ☺️
  • @KevinLallier
    Me : "Why doesn't he make more videos ??" Also Me : "Wow, that's so much quality and effort I love it, he should take his time and post only once a year if he needs to!". You're the best design channel out there, I'm still learning so much from these !
  • @meejo17
    I don't understand how you don't already have a million subscribers. You're insanely talented and the quality of your videos are next level!
  • @ninja_tony
    Wow. I don't know whether to be more blown away by the amazing redesign itself, or the crazy amount of work that went into designing and editing this video. You're extremely talented, and I'm so glad I found your channel!
  • @ryanc4s926
    The amount of work that goes into your video is Amazing!! Quality over Quantity for sure. I love it <3
  • @lovigarg6905
    This guy is gold YouTube you mustn't let him go💕💕
  • @symbiote22
    Just wanted to say. I’ve been teaching myself illustrator and photoshop for the last few months and these videos you put out are so educational, interesting and inspirational! Hope I can get to your level in day. Also, I’d be cool if you did an in depth tutorial step by step show and explains what tools your using and how they work to achieve the affect you want. Keep up the great content and hard work!
  • @nicocorti1626
    You are literally the best graphic design channel on YouTube, I LOVE your videos way too much, i learn alot from you! Thanks for uploading
  • @AbsoluteVuqe
    I live by the phrase if you see something good in someone, speak it. I must say I appreciate the effort and hard work you put into your videos. I've recommended your channel to all my designer friends knowing your content will be as helpful and inspiring for them as it is for me. Looking forward to see you grow and get recognition for what you do!
  • @melsyoutube
    this is so well edited!!! “layout lagoon, branding bay” etc, all the little transitions, wow. a pleasure to watch 💕
  • @whgeek
    Feels like the editing took 10 times longer to do than the actual cereal box redesign, insane work!
  • @eronrrafshi9859
    I never usually comment anywhere specialy in a youtube video but I just started working in graphic design industry for over a year, i seen a lot of tutorials, lot of designs, still learning new things, compositions, fonts, and design overall, but this is just pure perfection, everything is well explained, perfectly constructed and with that smooth voice, it psychologicaly helps me to understand better the idea behind the design. This is the best graphic design channel i found in 2 years of university, and 1 year of working. You're talented and very underrated.
  • I can't imagine the hours of work that were invested in this video. We need more content with this quality on youtube. Not to mention the need to share the name Brandon Shepherd! Keep going. This youtube channel needs to be seen by any student or lover of graphic design!
  • @Mayank-rs7kg
    You always go nuts! You make everything so aesthetically pleasing. I couldn't get over your works.