PARENTS' WORST NIGHTMARE: Jake Paul

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Published 2018-09-01
Jake Paul content is illegal to broadcast in the US, UK, and EU. Look inside the mind and merch operation of a social media mogul.
Sponsor: skl.sh/nerdcity2 - 2 free months

- Due to regulations being stricter for children's content, most broadcasters are very careful when stating what demographic a show is intended for.
- Jake Paul says that his target demo is ages 8-16.
- Jake, his brother Logan Paul, and his Team 10 employees regularly collaborate with family channels and babies who make content for the Youtube Kids app.
- According to the American Psychological Association, younger viewers are uniquely vulnerable to advertising, and have difficulty distinguishing between fantasy and reality.
- Jake spends up to 50% of his videos doing ad reads and plugs for his products, and using "pester power" to sell products.
- The content on Jake Paul Vlogs features violent and sexual content not suitable for ages 13 and below.
- Jake Paul's merch is littered with clip-art.
- His new "high-end" fashion line ("rise and Be Original") RNBO uses free font CharBB as the logo.
- You can hire Jake Paul to say things for you.

Sources:
"Report of the APA Task Force on Advertising and Children" - www.apa.org/pubs/info/reports/advertising-children…
"When Reagan Met Optimus Prime" - Animation World Network - www.awn.com/animationworld/dr-toon-when-reagan-met…

Zoosh Nerd Merch:
www.cafepress.com/zooshitems
Rusty Cage "Your Dad is DUMB" T-Shirt:
teespring.com/your-dad-is-dumb#pid=2&cid=2397&sid=…

Collaborators:
Rusty Cage | twitter.com/Rusty_Cage |    / @rustycage  
Ask the Devil | twitter.com/tweetoftheBeast
Nicky | twitter.com/nickytryhard

Nerd City News Team:
twitter.com/RyKinder

Art:
Outro 3D art by Brain In A Cat: twitter.com/braininacat | youtube.com/braininacat

Source Material Mentioned:
Jake Paul - youtube.com/user/JakePaulProductions
Logan Paul Vlogs -    / @loganpaulvlogs  
TheOfficialLoganPaul - youtube.com/user/TheOfficialLoganPaul
KSIvsLoganPaul -    / @ksivslogan  
VlogMom -    / @vlogmom  
VlogDad Greg Paul -    / @gregpauloutdoors  
Lil Donny Red - twitter.com/lildonnyred
Zoosh -    / @rexgaming_og  
Zoosh Extras - youtube.com/user/ZooshExtras
jdogandjslice - youtube.com/user/ldogandjslice

Additional Video Sources:
"YouTube star Jake Paul: 'I'm going to be real...' - Good Morning America -    • YouTube star Jake Paul: 'I'm going to...  
"Jake Paul Plans To Be Youtube's First Billionaire (HBO)" - VICE News -    • Jake Paul Plans To Be Youtube's First...  
"H3 Podcast #45 - Jake & Logan Paul's Predatory Merch Machine" -    • H3 Podcast #45 - Jake & Logan Paul's ...  
"3 Year Old JAKE PAUL!! (RARE FOOTAGE)" - Trav and Cor -    • 3 Year Old JAKE PAUL!! (RARE FOOTAGE)  
"JAKE PAUL BABYSITS OUR GIRLS ALONE AT TEAM 10 HOUSE (UNBELIEVABLE)" - Kyler and Mad -    • JAKE PAUL BABYSITS OUR GIRLS ALONE AT...  
"The Truth" - Martinez Twins -    • The Truth...  
"Game Theory: The Viner Invasion of Jake Paul and Logan Paul" - The Game Theorists -    • Game Theory: The Viner Invasion of Ja...  
"JAKE PAUL EXPOSED" - PewDiePie -    • JAKE PAUL EXPOSED  
"Jake Paul's WORST Video" NFKRZ -    • Jake Paul's WORST Video  
"Jake Paul Corrects Our Grammar" - h3h3Productions -    • Jake Paul Corrects Our Grammar  
"JAKE PAUL MAKING KIDS CRY COMPILATION" - Jack Abajian -    • Video  
"...Jake Paul Challenge" - Philip DeFranco -    • DISGUSTING! Huge Scam Exposed, Spotif...  

Music:
Saint-Saëns, Camille Introduction + Rondo Capriccioso op. 28 violin & orchestra -    • Saint-Saëns, Camille  Introduction + ...  
"I Wear My Dad's Dirty Socks" - Tim and Eric -    • Video  
PopUp! - "Paradise City" -    • Pop Up! - Paradise City  
Intro song "God Told Me To" by Borys - twitter.com/_Borys_ - soundcloud.com/borysj/sets/jeremy-greenspan-borys-…

Follow Nerd City on Social Media:
Twitter | twitter.com/thenerdcity
Subreddit | www.reddit.com/r/nerdcity/
Instagram | www.instagram.com/nerd.city/
Patreon | www.patreon.com/nerdcity

All Comments (21)
  • Turns out this guy was spot on...targeted advertising to kids is illegal, now YouTube is paying the price and so is all of the children’s channels.
  • "He's my hero. And my best friend." That... that shattered my brick of a heart. That poor kid is clearly pretty lonely, and the idea that they found a "friend" in Jake Paul of all things is really upsetting.
  • @tara7994
    This is the closest we'll be getting to a real Jake Paul content cop
  • @citsune174
    The Paul family's mother is easily one of the most...disturbing, creepy people I've ever had the displeasure of looking at. Her demeanor, her facial expressions, her voice, her eyes. Everything about that woman just creeps me the fuck out on a level I can't describe. I hesitate to call her disgusting, but from a certain perspective, I guess she is.
  • @Pringlebox
    Damn the jake Paul will die part REALLY highlights that kids just don’t comprehend these videos and how messed up it is to plant everything he does into their minds
  • @RaheemD
    WTF his mother is just as creepy as his father!? This all makes so much more sense as to why they're all so twisted
  • @validemail8943
    those kids crying over jake and erica being ‘kidnapped’ broke my heart. these kids are so brainwashed, it makes me sick. they deserve better - parents need to get more informed on what they’re letting their kids watch
  • @JoyousG
    You guys helped me help my dad: he shared a traumatic memory about promising not to ask his mom for anything at a toy store (age 5-7ish) and begging and crying for stuff anyway. He thought this was him being horrible and materialistic even though he was literally a child, and the fact this video had taught me about pester power and predatory advertising and how vulnerable kids brains are did EVERYTHING to change that. Thank you.
  • This dude has one of the best styles I've ever seen on youtube, and I've been on this dumpster site since it started. It's actually really impressive the amount of production quality and creativity that goes into this stuff. I'm not surprised he only uploads once every 120 years.
  • I’m always impressed on how beautiful your videos of morally ugly people are , but it’s the audio richness & quality that makes me come back and rewatch them. 🙂
  • @bananaslamma35
    It's still kind of magical how complicit Youtube is with literally the worst of its stars.
  • @MikeySqueeze
    Yo that montage of kids concerned about the kidnapping prank was seriously disturbing
  • That one kid who said "I get beat up alot" really saddened me, Jake has some really vulnerable fans and it's pathetic that he would do this to them.
  • @zoeg5304
    “What’s wrong with you” “It’s a lamborghini” “It’s a baby!”