BTS: Directing a TV Commercial from Start to Finish

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Published 2018-04-25

Behind the scenes of directing a TV commercial, with a timeline breakdown of the process. Lighting, logistics, talent management and production tips.
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All Comments (21)

@akshayde 6 years ago

man that lighting on your face is amazing
@melaniesmith1976 1 year ago

Hey, Thank you very much for this, I am self learning for my employer just to do short films and you tube commercials, your videos help. :)
@KarimJovian 5 years ago

I love this channel. Learning a lot. Thank you so much
@NIKONGUY1960 4 years ago

This is good nuts and bolts stuff. I want that kitchen. The final product was excellent. And that girl is cute as can be! Thanks for bringing us along.
@CalebVandermeer 6 years ago

Great work, thank you for doing this. Everyone talks about the gear, but they forget that how you handle a set is just as important. I really like that last tip about the snapshots. Also its kind of refreshing to see that you didn't use a gimbal or a ton of movement but shot this more traditionally. That being said I think it could have benefited from a tad more movement.
@afwastafel 5 years ago

There is so much value in this video! thanks for sharing
@ocfilmsdotcom 5 years ago

Thanks for doing this. Its always nice to see how others do what we do. Keep it up!!
@WorldAquariumSingapore 2 years ago

Cheers a great insight into a tv commercial, do more of this type of vid
@mannyvidsnyc 5 years ago

Really enjoyed this video, and thanks for sharing the final product, well done 👍
@robertadams3666 5 years ago

Loved this! Thanks man!
@AlexLopez-iy4by 6 years ago

Thank you for great breakdown. Nice work.
@farhansyahikram7500 6 years ago

Wow! More bts ! 😁. Thanks for the knowledge. Keep uploading good stuff!
@moranast 6 years ago

that was DOPE !!!! thanks for sharing !!
@VanessaFreirePhotography 4 years ago

You can imagine how happy I am finding you!!! Rub, you are the best!
@TimaDheere 1 year ago

Just found your channel, loved this clip about commercials and subscribed. Hope you make more about TV COMMERCIALS. THNX
@NakeanWickliff 5 years ago

You're the man sir! Thank you so much for posting this. So helpful for us just dipping our toes in this type of work. It's nice to see how much thought goes into these types of shoots. Sometimes I find the hardest part is informing and educating our clients on the process. Many think it's just an hour of work to produce something like this. Thanks again and keep em coming!
@MaddyWadeFilms 6 years ago

Really liked this. Cool to see what it’s actually like. Thank you!
@Wordsley 3 years ago

These Rock!
@James_m7 3 years ago

That was very informative and helpful, thanks for sharing!!
@jeremeyshelton 6 years ago

Good stuff! I look forward to more videos like this one.