Beyond Brick-and-Mortar: Walmart's Innovative Approach to Reaching New Audiences | Gen C Ep. 86

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Published 2024-07-16
In this episode, Justin Breton, Director of Brand Experience and Strategic Partnerships at Walmart, discusses the company's foray into digital platforms like Roblox and their new immersive commerce destination, Walmart Realm. Justin shares insights on partnering with creators, introducing real-world commerce in virtual environments, and Walmart's approach to innovation. He also touches on the company's strategy for engaging younger audiences and their cautious approach to implementing AI technologies.

Links mentioned from the podcast:
Justin Breton’s Twitter: x.com/justinbreton
Walmart Realm Website: walmartrealm.com/

#cryptocurrency #digitalfinance #finance #bitcoin #crypto

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All Comments (4)
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  • @hslayrex
    So distracting and disrespectful when she texts. How do you expect to keep my attention when you can’t even stay focused on your own interview? Lost a very interested viewer. Wish I could’ve loaned you some of my interest.