Steve Jobs Interview: Managers, Marketing, and Continuous Process Improvement!

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Published 2015-02-28
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How Steve Jobs managed people, led people, gave people a common vision, hired insanely great people, and how he avoided "professionals."

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All Comments (21)
  • "You know who the best managers are? They're the great individual contributors, who never ever want to be a manager, but decide they have to be a manager because no one else is going to be able to do as good a job as them." Very powerful, in all honesty.
  • He is so true. I call them Email Managers. They check their mails, ask ETAs, notify upper management, setup meetings, ask unnecessary questions and go home. You can’t learn anything from them other than how to sound relevant during meetings.
  • @benchivers
    "they knew how to manage, but they didn't know how to do anything!" 30 years on and not alot has changed with big corporate companies
  • My father was the 25th Employee at Apple. R.I.P. Dad - 05/25/1955 - 08/02/2019. I still have your Heathkit Hero1 Robot in storage. I'll get it going when your granddaughter gets a bit older to enjoy it. Glad you got to meet her before you passed. Miss you so much.
  • @JT-xf9sw
    As a software engineer, I really believed in every single one of the projects I worked on. That is until the company get's sold, investors, owners, and stakeholders walk away millionaires and these hardworking software engineers who worked late hours bringing the dream to fruition get handed a pink slip. Hard to find "passion" when you see this happen over and over in the software engineering world.
  • @leokimvideo
    Smart leaders employ people smarter than them.
  • @solotron7390
    Steve Jobs was spot on, driven, and annoyed traditional types to no end. I mean, seriously, how can you expect excellence from a mediocre workforce? They have to be inspired, motivated, and able to share a common vision, which Steve provided.
  • @lull2988
    Never be a master. A master can no longer grow. Remain a student.
  • @gryphus64
    Sir Branson asked, "How do you motivate your people?" ................answer, "I only hire motivated people!"
  • @patrickmball
    "If you're a great person, why would you want to work for someone that you can't learn anything from?"
  • @tomd1434
    I’m a manager at my company and I can say for sure there have been times I managed poorly. I think the key is to be able to admit to yourself when something is not working so you can figure out why and make the necessary adjustments.
  • @ajbuzman27
    The sad thing is that people don't want to hear the truth about management or leadership. You shouldn't have to tell them what to do; they should be passionate enough that they thrive on growing, learning, and duplicating their knowledge with true empowerment for their employees, not just delegation and distribution of work.
  • @andrewr4792
    Steve was lightyears ahead of his time. Everybody wanted to work for him.
  • @manuagarwal3291
    I think I learned more about management and recruiting in this ~4 min video than an entire class on Leadership Efficiently
  • Embracing yourself, is the beginning of life, you can start from anywhere with anything with nothing and do anything.
  • @rva
    wow this was amazing. also so lovely to see him with hair
  • @Psych2go
    Great video, but would have loved your commentary at the end like on some of your other videos for these segments. 
  • Every single word he said was so real. Nothing has really changed at all in 30 years, bozos everywhere.
  • @perfectionbox
    Funny how Apple released ProDOS, AppleDOS, MacOS, System7, Lisa 7/7, MacWrite/Paint/Draw, HyperCard, etc. without Agile, scrum, sprints.