👗🦉👓 was 2010s twee a fever dream? 📺👜🦊

I liked twee because it felt like a "girl's girl" fashion. It wasn't about looking sexy for men or trying to prove you could fit into a 'mans world', it was about wearing cat themed shoes and cute dresses because you liked cat themed shoes and cute dresses.

i think i never moved on from twee, i still love my ballet flats and stockings with my aline/skater skirts. never without my cardigan and satchel bag. but now they call me academia.

Twee during the day and indie sleaze at night 👌

My style 2010-2015 was hipster twee mixed with kawaii Japanese street fashion. Call that tweeaboo

Twee is one of the fashon styles I feel still holds up to this day unlike other 2010s styles. It’s just more timeless with all the vintage fashon inspiration. It’s amazing.

I am forever grateful to twee, because I credit that thrift kitsch renaissance moment as the reason granny/grandpa style has become perma-cool in some way or another ever since. Cottagecore. Dad sneakers. Birk clogs. Coastal eclectic twice removed aunt or whatever we’re on now. We are freed from the y2k shackles of needing to dress modern, sexy + new or else be scoffed at by someone named Brittany, Ashley, or Tiffany.

Here to teach the children. The twee subculture began in the late 90/early 00s indie pop revival. It spread through the early internet with mailing lists and then music forums. It became mainstream in the late 00s through sites like Tumblr but was definitely a thing before then, I should know cos I was a part of it. One of the things I resent most is that the icons of the look, most of whom were not there at the beginning are all stick thin waifs. The pre Tumblr originators of the look were for the most part curvy girls desperate to escape the tyranny of the low rise jean.

There's my picture at 9:27, I'm the one in blue! It didn't make me tumblr famous at the time, but I found it was doing the rounds on Pinterest a couple of years ago. Still gobsmacked and humbled to see it pop up in this video. I still have the top and the skirt, maybe I should hang onto them in case the V&A ever wants to put a twee exhibition on....

My feelings were legit hurt so badly the first time I heard a Fashion Person describe twee as a thing of the past. I had waited my entire life for the kind of vintage details that were finally widely available (especially in my size) and I assumed the popularity of the style, at least as a subculture, meant that designers had finally realized an audience like me existed. I was not prepared to learn that my taste was “over” lol, and just when I had finally collected the wardrobe of my imagination. I still wear my clothes obviously - and I never really had any female friends who were into the same look in the first place so other women moving past me didn’t actually change my day to day. (I had known a fair few mustache-bowtie guys over the period but I don’t really know what they’re wearing these days). I won’t miss the micro-hemlines at least. I like the certainty that butt will not touch chair when I sit down. But I like pintucks and collars and tiny buttons you guys. I can’t be stopped.

Today I wore a pinafore dress & coloured tights, i have berets in 5 colours, a fringe (bangs) & more breton tops than i should, I'm 44. I've never heard of twee but I've usually called it dressing like a primary school teacher or kids tv presenter. I much prefer this to the beige movement. Color makes me happy. wear what u love & ignore fashion.

I still kind of dress this way, partly because I like how it looks, and partly because it's physically comfortable. Most of the clothes I buy nowadays are vintage or second hand because they're more affordable and better quality than what is being made today. Do I want to spend $80 on a skirt made out of plastic or $16 on one made of 100% wool or linen? Not a hard decision. These styles are still around. They just got newer labels. Am I dark academia, whimsy goth, twee, or cottage core? Doesn't matter lol.

I used to be in this Flickr group called wardrobe remix, we would post our daily outfits, mostly vintage. This was around 2007. A lot of them were twee style, never heard of the term until now.

I miss this style so much. I used to really enjoy getting dressed in twee & hipster styles and I feel like it encouraged creativity when choosing your clothes. These days, I feel like it's too easy to throw on some leggings and an oversized t-shirt and call it a day. I'm really guilty of it and this video has made me realise that I want to start 'dressing up' again :D

I'm 27 and twee is the best thing that happened to me as a teenager! Still love this style and 2010s vibes in general

I guess you can’t take the millennial out of the girl - I am still inspired by all of these styles/silhouettes 😅☺️

I was a twee girl and didn’t know it was called that until recently. I’ll have these straight bangs forever.

I've been trying to find this aesthetic everywhere. I remember it from when I was 8-14, roughly 2008-2014. As one can imagine I didn't remember it all too well except for when I found pictures that jogged my memory. I am so happy there's a name for it and even more happy that it is coming back. I still have this little brass owl pocket watch necklace, if that doesn't say 2010 indie hipster idk what does.

IU was such a twee icon too! At the time she even made retro albums, with cover versions of old songs, I miss this era sm ❤

You forgot to mention the Kawaii movement in JAPAN, and twee babyish stuff was part of the explosion of Rave culture. Throughout the 90s I saw adults of all races and genders wearing candy bracelets, pacifiers, a penchant for tootsie pops(for Molly side effects), teddy bear backpacks. It was global

Twee had me in a chokehold during the 2010s and even now I lean toward these looks