What is Vevo?

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Published 2017-08-30

If you spend any time on YouTube, which you obviously do, chances are you've seen the word Vevo. Either in the corner of a music video or even in the name of some channels. You may have been wondering what it is, so this video provides the answer.

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All Comments (21)

@chase5817 3 years ago

"who is vevo and why is he in almost every song?"
@MrLego275 6 years ago

obviously vevo is the thing that spams my recommended
@KakYT 3 years ago

Music video creator: exists Vevo: OUR music video
@chrisarredondo4304 5 years ago

Lol, who needs Vevo when you have the YouTube 'Topic' bots? 😂
@21stcenturymouse 6 years ago

I'm one of those people who just plays YouTube vids in the background to hear rather than watch, so if you wanted confirmation for your suspicion that those people exist, I'm at least one.
@nicholas_scott 6 years ago

The main reason for VEVO is that before it existed, the record companies spent a fortune FIGHTING youtube to pull its unauthorized content, and loosing that battle. So they went a different route by forming VEVO- Put there own content on youtube to offset the authorized music.
@brandonjasso3064 5 years ago

If you put the speed at 1.25, it sounds more normal then the actual speed.
@tylerkwastaken1449 5 years ago

simpler times, when tseries was only the 8th most subscribed
@seauwen6691 6 years ago

Theres no way people will pay to watch music videos it will never happen
@LeakCentral 6 years ago

You have a talent for stretching videos to 10 minutes
@timdegoede576 5 years ago

Back when T-Series was still a minor threat.... I love you Pewdipie 😢
@princepatel-vu9rh 5 years ago

vevo is the T-SERIES of WEST
@mtgdog5657 5 years ago

Vevo switching to paid subscription would be a horrible business move. Interest in music videos is nowhere near what it was 35 years ago.
@Eradicate_sentience 6 years ago

Vevo censoring songs since 2009
@nycuba7478 5 years ago

0:36 Look at number 8... no one knew what was coming
@hexapositive6617 5 years ago

bruh 1 year ago t series was number 8
@eve36368 5 years ago

vevo exists becausr prior to it in 2009 the videos were sorted by RecordLabel *not artist*. so there were like 7 thousand vids per channel! all the artists mixed together & it was hard to find the official videos. so then labels got together & made vevo to indicate that yes this artist is official. it was basically verified channels before verifying an account was a thing.
@AP-ex6qz 6 years ago

He's reduced the speed of his speech, to hit the 10 min line
@funaoe24Bro 4 years ago

I'm downloading Spotify while I watch this.
@flyingfoxbat6721 3 years ago

That makes sense about the companies coming together. I remember a channel Univeral Music Group which posted nost of the music videos back in 2008 and early 09. Then one day all the music videos dissapeared and I noticed the came back in the following days and weeks on Vevo channels