The LEGO® Story

Without my boi Ole my channel wouldn't even exist

“The imagination is the limit” Cries in not having enough pieces

“Only the best is good enough because children deserve the best” Brought tears to my eyes

I like how the narrator goes from talking about Lego and its history like an outsider, then slowly hints about him being part of the Lego family get more frequent until he's like "My grandfather"

The fact that the worker that he laid off was there the whole time is nice

“He thought maybe he should start making toys.” I think we can all agree that idea turned out pretty well.

Knowing the source of innovation for literally 1/3 of my childhood toys is so beautiful.

"no one else could see the potential" as he inspects a plastic brick that he got from a convention made by someone else

This guy doesn't know how he made so many childhoods happy

The moral of the story: Make sure you have good fire safety

This video is 10 years old now. I saw it like a thousand times and i still think it's awesome. Happy 90th anniversary, and thanks for defining my childhood.

I can't find the words to describe how good this animation is

What an inspiring backstory, I never thought that lego started like this.

Olé’s wife: At least now it can’t get much worse. Narrator: *BUT IT DID GET WORSE!*

Fun fact: Did you know the narrator was actually Hotel Mario’s voice actor Marc Graue?

11 years later an im still watching this, i loved this as a kid and still love it. personally its better than some animations out there now, and im so glad ole started making toys made up so much of my childhood

rest in peace Ole Kirk Christiansen. I am 40 and I still buying Legos for myself. Every year I buy one set for my son and another set for myself and we sit and build them. Love Legos.

Wow they are really doing well now! Narrator: UNFORTUNATELY...

I knew they were from Europe, they made wood toys, and their was A fire but this, this really told a lot about Lego's history.

What an amazing & inspiring story so beautifully told & illustrated. Made me think of my late father who was a master craftsman. He was a school teacher who taught woodworking & technical drawing amongst other subjects. His workshop was a shed at the bottom of the garden where he spent most evenings making furniture etc. When he retired he spent a lot of his time handcrafting wooden toys for children at a nearby hospital/home for disabled children. The last thing he did was set off on his bicycle to buy linseed oil to finish some toys he was working on. He collapsed & never came out of hospital. He was 81. I was his oldest daughter & he'd hoped for a son. My childhood toys were not dolls but meccano (erector sets) & other building sets with tiny bricks, mortar & trowels that u could build miniature houses with. I learned a lot from him. Later in life I was able to do carpentry, tiling, plumbing etc. Thanks for posting this lovely video.