This Simple Productivity System Made Me $100 Million

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Published 2024-06-12
Want to SCALE your business? Go here: acquisition.com/
Want to START a business? Go here: skool.com/games

If you’re new to my channel, my name is Alex Hormozi. I’m the founder and managing partner of Acquisition.com. It’s a family office, which is just a formal way of saying we invest our own money into companies. Our 10 portfolio companies bring in over $200,000,000+ per year. Our ownership stake varies between 20% and 100% of them. Given this is a YT channel, and anyone can claim anything, I’ll give you some stuff you can google to verify below.

How I got here…

21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job.
23 yrs old: Left my fancy consulting job to start a business (a gym).
24 yrs old: Opened 5 gym locations.
26 yrs old: Closed down 6th gym. Lost everything.
26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time.
26 yrs old: In desperation, started licensing model as a hail mary. It worked.
27 yrs old: "Gym Launch" does $3M profit the next 6 months. Then $17M profit next 12 months.
28 yrs old: Started Prestige Labs. $20M the first year.
29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months.
31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal.
31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it)
31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit.
32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses.
34 yrs old: I became co-owner of Skool.com/ to help the many people who want to start a business online do so.

Today: Our portfolio now does $200M/yr between 10 companies. The largest doing $100M/yr the smallest doing $5M per year. Our ownership varies between 20% and 100% ownership of the companies. Many of them we invested in early and helped grow (which is how we make our money - not youtube videos).

To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story.

You either get an epic outcome or an epic story. Both mean you win.

Keep crushing. May your desires be greater than your obstacles.

Never quit,

Alex

FULL DISCLOSURE
I make content to make money - just - on a longer time horizon than most. I want to build trust with business owners so we can find the best ones and help them scale. And if they’re awesome, write them a check and go all the way as partners.

All Comments (21)
  • Alex …. bro, are you getting any sleep? It’s the 50th upload this week, I’m all for it 😂
  • @OrnaSwanson
    the pace of these videos is insane, it's been a video per day for weeks and they're all gold
  • @Johansebastion
    These simple videos with the white board and zero distracting noises or jump cuts are fantastic! I’m here to learn, not crank my dopamine!
  • Alex's productivity summary: Say "NO" often and start working asap while eliminating all possible distractions during your workflow.
  • @ceowalid
    The level of value this man provides is unmatched.
  • How the hell does he have the time to do soo much, evaluate and analyse it, break it down so clearly and deliver sooo much value every effin time !!?? 🤯 G.O.A.T
  • @HDTRADING12
    When I feel like I can’t keep on going I think to my self “ I can’t disappoint Alex”
  • @grasshopperweb
    "I know what I need to do to make more money, and I just need to do that." Absolute gold I've only just begun to understand recently. Not only does it prevent nonsense meetings and nonsense projects in the name of humoring someone, it also makes me consume less learning material online once I've got my game plan in place.
  • @garitboothe3413
    Takeaways: - Schedule meeting days - Jealously guard your time - Disinvite people from unproductive meetings and don't be afraid to cancel meetings that don't need to happen
  • The breakdown of Maker vs. Manager time feels like it’s exactly what I’m missing in my calendar. I’m so focused on managing my tasks that I struggle to make—make videos, make blogs, make content. I need to identify management tasks vs. maker tasks. Thank you!
  • @Aedonius
    For those that don't get it yet, Alex decided to do summer school. It's going to be a few weeks of value nonstop, for free. Sharpen your pencils.
  • @zenceLde
    Those are perfect Business Videos for me: Easy language, good examples, normal pacing & nearly no editing. Thank you!
  • @warchefseed
    This is just gold. As a head teacher I fought for this without knowing these terms. My goal was to put all the meeting on one day and let the team do their job uninterrupted for the rest of the week. Unfortunately, our VP thought that the moment she stops looking over someone's shoulder they stop working.
  • @diannad8905
    Ok, you just climbed into my head, and made sense of what I have been trying to organize forever. I am a small business owner, and I wear a lot of hats as a homeschooling mom, and business owner. You ROCK! This was so incredibly helpful. Maker/Manager is brilliant!
  • @VintherVerse
    I think that manager vs maker scheme is relatable to kids whose parents seem like those managers who keep looking at Your empty schedule and ask for a lot of minor stuff throughout the day, while feeling entitled to every minute of Your life.
  • @dinacataldo
    This is something law offices need to understand. Frequent interruptions kills productivity, and it doesn't have to be that way. Great video.
  • @Parqo
    ALEX HOW AM I SUPPOSED TO KEEP UP WITH ALL THIS VALUE?? MY LIFE CAN ONLY GET SO MUCH BETTER AHHHHHHHH
  • Wow just thank you!! My mistake was to block small chunks in my calendar and that didn’t work for me because i can’t find mu flow. Make sense now
  • Manager vs Maker vs Organization time… Ouuu!!! So good! I’ll apply this right away & upgrade my schedule. I love the tips on how to respectfully accept meetings when I’m not feeling like making/creating and to decline meeting invites when I’m in my creative beast mode. I’ll also use the “can we not have this meeting again” or “can someone else be in this meeting” or “what process can we have in place so don’t have this meeting again”. Thanks Alex! You’re crushing it!