Supermarket Expert Says to Be Aware of Shrinkflation

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Published 2023-02-17
Supermarket guru Phil Lempert says the way to legitimately beat skyrocketing prices at grocery stores is to shop smartly and to be aware of shrinkflation. To avoid raising prices, Lempert says some companies have changed the size of their packaging. It's apparently all in an effort to avoid raising prices but he says that often means they're actually giving you less than before. According to Lempert, a good way to avoid falling victim to shrinkflation is to buy in bulk.

All Comments (21)
  • What stages do you have to go through in life to be called a “supermarket guru”
  • @Phaserdeath
    These companies ain’t hurting I promise you that.
  • @Nathan-fm1mu
    Guy just recorded and posted himself stealing 💀
  • @Arcadeface
    “Buy in bulk and stick to store brands” he just secretively advertised Costco 💀
  • @kimwhite6784
    Is this not fraud? Just stop buying their stuff as soon as they pull the shrink. Thank you, B&J's
  • @PescesKitchen
    It’s called taking advantage of the consumer. Word it however you want, it’s the consumer whose working harder and harder just to make ends meet😢
  • This annoys me to no end especially when it's clear as day. I used to eat Clif bars religiously where a bar would take up my entire pocket. Then one day I bought home a pack of 12 and they clearly shrunk (but not the price of course). They even changed the packaging where the "cardboard" box was now paper thin and the wrapper was smoother and much thinner. Same thing with Larabars- a few bites and they're done. I no longer buy either which is satisfying. Honestly, this shrinkage stuff is good motivation to create your own. Instead of buying it, make it yourself at home.
  • @farrisred
    I went grocery shopping yesterday. They charged me $40 bucks for 2 gallons of orange juices, a box of chicken, and a box of egos. What is this world turning into?
  • Yeah I’ve always wondered why people dump ten bunches of bananas in the egg section now I know why
  • @SoundsStop
    The guy meant “no” at the end Some brands taste good but not the same
  • HELPFUL INFO: ice-cream, can food, soda cans, just look at the bottom and you'll notice that there might be a dome shape that makes the volume of the can less so the company makes less of that product but have prices the same. Toothpaste- if you've noticed the tube, it used to be completely full but now if you squeeze the tube from an unopened one, you can see how much they scamed you. Food brands- buy a store brand vs high-end brand and make that food at once, like ice-cream. Then serve the same flavored ice-cream to your family or friend and they eat both to see which one's better, worst, or the same. It's litterly the same thing. If you agree please like it 😀
  • @rocker76m88
    Yeah the potato chip industry has been doing that for years selling us 1/2 a bag of air 🤷‍♀️
  • I noticed the cans of soup has gotten smaller. As for drinks, I will be buying tea bags. Support small local grocery stores because they tend to be cheaper.
  • Here in Brazil there is a law that says the companies must print the reduction clearly, but it doesn't help much because everyone does the same and we end paying more anyway.
  • @Paddyjk8
    I can’t believe he counted all the raisins
  • @antdell8730
    This has been going on for a while. I don't trust these corporations.
  • @johns3491
    One tactic I use to track the price of an item is take the sticker price and divide by the amount to get your $/oz or $/lb, and save it on a phone app. I then shop at multiple different stores using these price rates as reference. I'm thankful to live in an area that has fierce competition among grocery stores, so I can always plan trips based on the lowest price, but I really feel for those who only have a select number of stores within a 10+ mile radius.
  • @MomSonVids
    "Does the food taste the name"? Him: "Yes!" Me: "NO THEY DONT!"