Best Christmas ad ever, but will you cry? (DocMorris)
2,013,771
Published 2020-12-12
Ad: “Take Care”
Agency: Jung von Matt SAGA, Germany
Production Company: Markenfilm Hamburg
Executive Producer: Marc Strass
MP / Chief Creative Officer: Dörte Spengler-Ahrens
Creative Director: Alex Schmid
Senior Producer: Dennis Wendt
Client Service Director: Natalie Martens
Copywriter: Olasumbo Pinheiro
Art Director: Ibrahem Ghhareib
Director of Photography: Franz Lustig
Senior Project Manager: Tasja Oldach
Junior Project Manager: Viktor Mahé
Director: Sune Sorensen
Cast
Grandfather (Sam): Carl Welch
Mother (Ida): Evelin Pang Võigemast
Maya: Aurora Laaksonen
Tim: Mihkel Kabel
Anke: Natali Väli
Mark: Helvin Kaljula
Noa: Artjom Bulgakov
Lisa: Luisa Aruste
Emma: Anne Paluver
Stroller Couple (Man): Akarsh Shetty
Stroller Couple (Woman): Brita Laurfeld
Christmas Guest: Gerhard Saks
Christmas Guest: Merle Viikmäe
Christmas Guest: Gustav Sibul
Christmas Guest: Holger Themas
Client: DocMorris
CMO: Frank Müller
Director of Marketing: Gil Pfitzmann
Head of Brand & Content: Hannah Polczyk
Airing Date: 2020
All Comments (21)
-
You asked for more awesome Christmas/holiday ads. Here you go: 1. "The Christmas Secret" ad by NOS https://youtu.be/RuWWLZRvkh4 2. "The Surprise" ad by Publix https://youtu.be/4-sSdWyY1F0 3. "Christmas Without Love" ad by Erste https://youtu.be/eNbAAMkQUdA 4. "Dancing Dad" ad (remake) https://youtu.be/9LEfqIqltVg 5. "Lonely Winter" ad by Eesti Telekom https://youtu.be/cmrt9SzRKaQ
-
The fact that he practiced for months just for those 5 perfect seconds is everything!🥺
-
Now that is an ad that hits the Christmas spirit. Not controversial, not political, not offensive, all Christmas. Well done!
-
As a grandpa who has been robbed of yet another Christmas morning with his grandkids, this is such a moving piece, Thanks for posting.
-
Never underestimate the determination of a Grandparent when it comes to their grandchildren.
-
A Dad, and former athlete in his youth, finds that the journey into old age can present challenges. Making his grand daughter happy on Christmas is it. With the aid of his old friend, the rusty kettlebell in storage from years ago, he embarks on his new mission and doesn't give up. People grow old, but the spirit doesn't have to....the Spirit of Christmas. Thanks for this piece.
-
OK, I cried, so beautiful. I miss my grandkids so much and not seeing them at Christmas hurts me more than anything...♥
-
i didn't realize until the end...this was brilliantly done. a wondrous piece for christmas
-
This is a cinematic masterpiece
-
I've seen it before, but yes it still makes me cry.
-
I'd never seen this ad until today. But me and my wife lost a combined 80+ lbs and got into shape when we found out that our baby grand daughter was about to have a brother. We knew we had to prepare! Everything is easier to do when you are lighter and stronger. Not athletes, but happy to be able to get down on the floor and back up again with the GK's....
-
Who's chopping onions? Brilliant.
-
This ad pops into my head a couple of times a year and I end up rewatching it again and again and it always brings tears to my eyes. This is a masterpiece!
-
The best, least expensive, most effective commercial I have seen in my life
-
Lovely 🌹 it brought tears to my eyes thinking of my dear old DAD 💕🙏 who passed away this year of the virus 💙♥️
-
Yep. I'm bawling like a baby. I've lost all my family and will be alone at Christmas. So, the whole family concept really got me.
-
Well that's me in tears at 9 o clock in the morning,lovely
-
Maybe it's COVID but this just keeps making me cry. Beautiful.
-
Still amazing and what a wonderful ad, beautiful and iconic that will last forever ❤
-
We don’t understand life till we hold our grandchildren, then life makes sense. Merry Christmas to you all.
